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Creative Lead. Art Direction. Shoot Director. Editor.
Key Art | TV Promos | Paid Media | Social
Press Coverage: The Sun, LBC, Metro, Daily Mirror
Daniel Wing’s mum, Tina, was murdered when he was only 1 year old. Now, over 30 years later, Daniel is looking for the answers to the still unsolved case.
Through the concept of “Projections” we brought Tina “back to life”. This way, Daniel could finally be with her, reinforcing the connection between mother and son and the notion of “the past catching up with the present”.
Daniel was moved to tears when he realised this is the first and possibly only picture he’ll ever have with his mum.
"Top transmission of the week launching with an avg. audience of 48.3k, 71% above slot avg. Entered the Sky VOD top spots on launch week at 12k."
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